Year In Review 2024
Key highlights of Reflections’ FY24 Year in review include:
- Reflections welcomed 2.1 million guests to its parks in FY2024, including guests staying overnight and visiting daytrippers
- It added 41 new roofed accommodation products across its portfolio, an increase of 6% on FY23
- Reflections generated $126M in economic benefit to regional NSW and contributed $6M to the Crown Reserves Improvement Fund to support community assets
- It partnered with national sporting organisations such as Newcastle Knights and iconic surfing organisation Surfest and launched the inaugural Reflections Cadet Cup to nurture surfing talent in NSW
- It partnered with Landcare Australia to help protect community nature reserves on Crown land
- Reflections and OzFish, the nation’s only fishing charity, formed a partnership and launched the inaugural Reflections Sustainable Fishing Series at three inland Reflections holiday parks, with a focus on educating anglers to better protect our waterways
Previous Year in Reviews
Highlights of FY23 included:
- Contributing $111 million in economic value (up 33%) to regional NSW
- Growing regional tourism by investing nearly $27 million in park improvements like roofed accommodation
- Reinvesting $9.6 million profit in public nature reserves across NSW
It has been an action-packed year for Reflections Holidays and we are so pleased to share our Year in Review with you:
Highlights of FY22 include:
Welcoming 2 million guests, contributing $83.2 million in economic value to New South Wales.
- Growing regional NSW tourism by investing $16.9 million in park improvements like roofed accommodation, with a further $34.8 million planned in 2023.
- Reinvesting $9.1 million profit into Crown Land nature reserves for environmental and social good.
"FY24 had been a rewarding year as the organisation undertook a major rebrand which focuses on “reimagining camping” by bringing experiences and events to its holiday parks and showcases its belief that life’s better outside."
Nick Baker - Reflections CEO
Explore more about Reflections Holidays
With 37 amazing back-to-nature holiday parks across New South Wales plus 2 new unique lighthouse accommodation stays, your ideal holiday break is waiting.
Above all else, Mother Nature is at the heart of what we do. Our passion is to show Australians some of nature’s best spots in New South Wales, whilst at the same time doing our best to protect and preserve it.
We are a business for good! In an Australian first for sustainable travel, Reflections Holidays has become the first holiday park group in the country to be certified as a social enterprise.
Park improvements are part of our plan to boost investment to enhance guest experiences, showcase regional NSW and support local towns, businesses and economies.